SureStay Hotel by Best Western Rockford East

7712 Potawatomi Trail, Rockford, IL 61107 United States (USA) near Exit 122 on I-39 (~2.3mi)
View Map Reservations: 1-800-760-7718
3 Star Property
Best Western launches the We Care Clean℠ program: Best Western's We Care Clean program expands upon the brand's trusted and industry-leading I Care Clean® standards, as well as the enhanced cleaning protocols put in place at the onslaught of COVID-19. The We Care Clean program includes heightened and comprehensive cleanliness and social distancing standards - all in an effort to improve safety and reassure customers that Best Western is committed to their health and wellbeing.
Check availability
  • Complimentary breakfast is offered
  • Gym / Fitness Center Available
  • 122 sleeping rooms in hotel
  • 3 floors in hotel
  • Check in: 03:00
  • Check out: 11:00
  • Group friendly rating of 7.5/10

Check Current Prices

Standard prices by room type for the next 60 days

Rates shown are nightly rates before taxes and do not necessarily reflect all discounts available. The chart provides the cheapest public rates available by room type.

Room Types

Check Rates1 King Bed
Check Rates1 King Bed Accessible Roll in Shower
Check Rates1 King Bed Refrigerator, Microwave
Check Rates2 Double Beds
Smoking    Non-Smoking
Check Rates2 Double Beds Refrigerator, Microwave
Smoking    Non-Smoking
Check Rates2 Double Beds Refrigerator, Microwave 2 Full Beds
Smoking    Non-Smoking
Check RatesDeluxe Double Room 2 Double Beds
Check RatesDeluxe Single Room 1 King Bed
Check RatesStandard Room, King or Two Doubles

Local Attractions

Magic Waters Water Park, Cherry Valley Mall, Discover Zoo, Aldeen Golf Course, Time Museum, Rock Cut State Park
4.0 out of 5. Based on 6 guest reviews

Property Description

Comfortable and clean stay is a guarantee at this location among with many other bonuses. We value guests feedback and listen to concerns that they may have. Putting the guests first and tending to their needs is a priority for all the employees. The guest is always right, and we ensure to keep it that way. There are many amenities for guests to enjoy while they are staying at the hotel. To name a few we have free Wi-Fi, coffee makers, hair dryers and free HD channels in every room. There will be continental breakfast available for all guests. Fitness is an important aspect for some, and we have a treadmill, stationary bike, and weightlifting equipment for guests to use throughout their stay. The location of the SureStay Hotel by Best Western Rockford East is set on an area where there are plenty of nearby activities to do. There are multiple museums to tour that are great for going alone or taking the whole family. Parks for children are nearby and outdoor recreational areas for when guests want to be outdoors. Restaurants around the hotel give guests many options to choose from for as long as they stay. Guests having an enjoyable stay at the hotel is the most important part. We do not want any guest to leave feeling as though we did not match up to their expectations. Going above and beyond will be a priority to ensure every guest is satisfied with their stay.

Details / Other Expenses

Check In: 03:00
Check Out: 11:00
Year of Last Renovation: 2015
Floors: 3
Rooms: 122
Corridors: Both Interior and Exterior Hallways
Non Smoking Rooms: 122
Handicap Rooms: 6
Suites: 0
Room Windows: Windows Do Open
Meeting Rooms: 1 View Spaces
Banquet Space: Holds 16 people
Policies / Expenses
Nightly Parking: 0
Total Taxes: 14.00%
Total Misc Fees: $0.00 USD
(mandatory resort fees/taxes)

Amenities / Features

  • Non-smoking rooms
  • Tea and coffee making facilities
  • Alarm clock
  • Ironing facilities
  • Air conditioning
  • Refrigerator
  • Microwave in room
  • Hairdryer available
  • Telephone - Free local calls
  • Complimentary breakfast
  • Fitness and health center
  • Elevator
  • Internet - wireless
  • Free WiFi Internet
  • Office or business center
  • Fax available
  • Spa
  • Private car parking
  • ATM
  • Credit card accepted: American Express
  • Credit card accepted: Diners Club
  • Credit card accepted: Discover
  • Credit card accepted: Mastercard/Visa

Airport & Shuttle Information

Rockford Internation Airport - 8.5 miles

Airport Shuttle? Sorry, no airport shuttle available.

Pet Friendly?

Service animals complying with ADA Title lll regulations are allowed.

Sorry, pets are not allowed.

About SureStay

  • The latest premium economy and midscale hotel brand offering comfort, value, and exceptional customer service. The SureStay Hotel Group consists of three brands: SureStay Hotel, SureStay Plus Hotel, and the SureStay Signature Collection to meet the needs of all guests whether traveling for business or leisure. At any location, guests can enjoy free Wi-Fi, breakfast, comfy bedding, and everyday low prices.
  • SureStay Hotels offers basic comforts at a great value with modern, but simple furnishings and large TV’s in each guest room. At most locations, guests can enjoy a pool, fitness facility, continental breakfast, and guest computers during their stay.
  • Delivering additional comfort and affordability, SureStay Plus Hotels features contemporary guestrooms with plush bedding and pillows, flat screen TV’s and free Wi-Fi throughout the hotel. At most locations, guests have complimentary use of computers and printers, a higher-end fitness facility, swimming pool, and indulge in a free hot breakfast served daily.
  • The SureStay Signature Collection offers boutique living at an exceptional price with properties located in historic buildings or in smaller, character buildings ideal for travelers looking for a unique hotel experience. Every guest room delivers in charm and luxury with plush bedding, upscale design elements, and bath amenities for ultimate relaxation. At most locations, all guests have access to free W-Fi throughout the hotel, complimentary hot breakfast daily, on-site dining options, and a state-of-the-art fitness facility and business center.
  • SureStay Rewards will soon be offering an instant-rewards guest loyalty program to earn and use points for hotel stays, dining, and more.

The SureStay highlights above are subject to change without notice.

Meeting Rooms and Banquet Rooms at SureStay Hotel by Best Western Rockford East

Below are the meeting, banquet, conference and event spaces at SureStay Hotel by Best Western Rockford East.

Feel free to use the SureStay Hotel by Best Western Rockford East meeting space capacities chart below to help in your event planning. Hotel Planner specializes in Rockford event planning for sleeping rooms and meeting space for corporate events, weddings, parties, conventions, negotiated rates and trade shows.

Meeting Room Name L x W x H
Banquet Space Layout
Crescent Tables Layout
Classroom Meeting Layout
Hollow Square Table Layout
U Shape Meeting Layout
Boardroom Meeting Space
Convention Booth Layout
Theater Layout
Reception Desk for Meeting
Registration Desk for Meeting
Meeting Room 18 x 12 x 10 216--/------16------/--------
Close This

Meeting Room

Room Type:
General Meeting Room
Total Size:
216 Sq. Mi
18 x 12 x 10 Ft.
Floor Level:
Ground Level
Power Outlets:
Natural Light?:
Built In Screens?
Built In Stage?
Built In A/V?
Amenities Available
  • Coffee/Tea Setup
  • Food/Beverage
  • Projection Equip.
  • WIFI Internet
  • LAN Internet
  • Flip Chart
  • Air Conditioning
  • Computer Rentals
  • Simultaneous Interpretation

FAQs about SureStay Hotel by Best Western Rockford East

What time is check in?

Check in time is 03:00 based on the hotel's local time. Early check in may be available if requested at the front desk on the day of check-in.

What time is check out?

Check out time is 11:00 based on the hotel's local time. Late check out may be available if requested at the front desk during your stay.

How many rooms does SureStay Hotel by Best Western Rockford East have?

There are 122 sleeping rooms in the hotel.

Is there any meeting space at SureStay Hotel by Best Western Rockford East?

Yes, they have 1 meeting room that can support various table layouts.

Can I get a AAA rate at SureStay Hotel by Best Western Rockford East?

Sorry, this hotel does not offer AAA hotel discounts at this time.

Can I get a Senior or AARP rate at SureStay Hotel by Best Western Rockford East?

Sorry, this hotel does not offer senior hotel discounts at this time.

Is there a gym at SureStay Hotel by Best Western Rockford East?

Yes, there is a gym/fitness area available on-site at the property.


Testimonials icon
"Thanks Kevin! Your site was a huge success for me and I will definitely use it again. We ended up booking a total of 44 rooms, with different checking-in check-out days, times, people, etc., and Steve has been awesome to work with. Also, Steve is making special arrangements for an "after hours" tradition.I need to make group reservations at least twice a year and I now have a website that makes that a whole lot easier!" Q.C. - Greenville, SC

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