Florence Alabama Hotels & Motels

Find the perfect hotel in Florence using our hotel guide provided below. Search for the cheapest discounted hotel and motel rates in or near Florence, AL for your corporate or personal leisure travel. We show the best Florence, Alabama hotel and motel rooms. Browse the Florence area hotels to find the perfect lodging! Please use the provided map of the Florence hotels. Coordinating a group? Get Florence Group Hotel Deals

The Florence center is around the area of Health South Florence Surgery and 1 mile southwest of Children's Museum of the Shoal.

Located in Northwestern Alabama, Florence is the economic and cultural hub of "the Shoals," a quartet of cities with over 200,000 residents. Fifty miles from the nearest Interstate, visiting Florence is like traveling back to a simpler time, before the Interstate system changed the fabric of towns across the United States. Known as Alabama's Renaissance City, it shares its name with the famed Italian city at the heart of the European Renaissance. Florence also hosts the Alabama Renaissance Faire, which is the biggest in the state. More from this guide...

Florence Hotels, Motels & Accommodations

Residence Inn
+1-888-389-4121
1000 Sweetwater Ave., Florence, AL 35630 +1-888-389-4121
  • Three Star Suburban property
  • 4 floors in hotel
From£59
Average 3.0 /5 Latest Reviews Call BookMore Details
Hampton Inn Florence Midtown near University of North Alabama - Florence
+1-888-675-2083
2281 Florence Blvd., Florence, AL 35630 +1-888-675-2083
  • Two-star Suburban property
  • Gym is available on property
From£74
Very good 4.0 /5 Guest Reviews Call BookMore Details
Baymont by Wyndham Florence / Muscle Shoals
+1-800-716-8490
115 Ana Dr., Florence, AL 35630 +1-800-716-8490
  • 3-star Lake hotel
  • Hotel has 100 rooms
From£59
Average 3.0 /5 Review Score Call BookMore Details
Great American Hotel
+1-800-805-5223
400 South Court St., Florence, AL 35630 +1-800-805-5223
  • Inexpensive property
  • 4 floors in property
From£44
Very good 4.0 /5 Latest Reviews Call BookMore Details
Hampton Inn & Suites Florence-Downtown : 505 South Court St.
+1-888-965-1860
505 South Court St., Florence, AL 35630 +1-888-965-1860
  • 3-star Downtown property
  • Check-in time: 4:00 PM
From£66
Very good 4.0 /5 Latest Reviews Call BookMore Details
Renaissance Shoals Resort and Spa in Florence
+1-888-788-5576
10 Hightower Pl, Florence, AL 35630 +1-888-788-5576
  • 4-star property
  • Hotel has 20 meeting rooms
From£93
Average 3.0 /5 Read Reviews Call BookMore Details
Comfort Suites Florence Shoals Area in Florence
+1-888-897-9207
140 Matthew Paul Court, Florence, AL 35630 Website +1-888-897-9207
  • 3-star Highway property
  • Free comp. breakfast
From£70
Very good 4.0 /5 Read Reviews Call BookMore Details
Quality Inn Florence Muscle Shoals in Florence
+1-888-311-4278
150 Ettagray St., Florence, AL 35630 Website +1-888-311-4278
  • Two-star Highway property
  • Free breakfast
From£48
Average 3.0 /5 Recent Reviews Call BookMore Details
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG
+1-888-469-4795
180 Etta Gray St., Florence, AL 35630 +1-888-469-4795
  • Midscale Suburban property
  • Check-in time: 3:00pm
From£77
Very good 4.5 /5 Guest Reviews Call BookMore Details
Clarion Inn Sheffield Muscle Shoals - Sheffield
+1-888-734-9421
4900 Hatch Blvd., Sheffield, AL 35660 +1-888-734-9421 ~3.92 miles south of Florence
  • 3-star Convention Center hotel
  • Check-in time: 3:00 PM
From£35
Average 3.5 /5 Read Reviews Call BookMore Details
Lake View Inn & Suites
+1-888-841-5292
101 Highway 72, Killen, AL 35645 +1-888-841-5292 ~5.89 miles east of Florence
  • Low-priced hotel
  • Free breakfast
From£43
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Days Inn by Wyndham Muscle Shoals Florence in Muscle Shoals
+1-888-455-5160
2701 Woodward Ave., Muscle Shoals, AL 35661 +1-888-455-5160 ~6.42 miles south of Florence
  • Cheap Highway hotel
  • 76 rooms in property
From£44
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Red Roof Inn Muscle Shoals : 2807 Woodward Ave.
+1-888-965-8297
2807 Woodward Ave., Muscle Shoals, AL 35661 +1-888-965-8297 ~6.50 miles south of Florence
  • 2-star Airport hotel
  • 2 floors in hotel
From£37
Very good 4.0 /5 Recent Reviews Call BookMore Details
Comfort Inn & Suites Tuscumbia Muscle Shoals - Tuscumbia
+1-888-906-6358
5101 Highway 43 South, Tuscumbia, AL 35674 +1-888-906-6358 ~7.99 miles south of Florence
  • Cheap hotel
  • 62 sleeping rooms in hotel
From£44
Very good 4.0 /5 Latest Reviews Call BookMore Details
Microtel Inn & Suites by Wyndham Tuscumbia Muscle Shoals : 1852 Highway 72 East
+1-888-749-6785
1852 Highway 72 East, Tuscumbia, AL 35674 +1-888-749-6785 ~8.08 miles south of Florence
  • Inexpensive Highway hotel
  • Access to gym on-site
From£44
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Key West Inn in Tuscumbia
+1-888-878-9982
1800 Highway 72, Tuscumbia, AL 35674 +1-888-878-9982 ~8.09 miles south of Florence
  • Low Cost Downtown hotel
  • 2 suites in property
From£44
Very good 4.0 /5 Recent Reviews Call BookMore Details
The ColdWater Inn - Tuscumbia
+1-888-389-4485
712 Us 72, Tuscumbia, AL 35674 +1-888-389-4485 ~8.24 miles south of Florence
  • Midscale Highway hotel
  • Gym / Fitness Center Available
From£141
Average 3.0 /5 Read Reviews Call BookMore Details
Best Western Plus Tuscumbia/Muscle Shoals Hotel & Suites
+1-888-389-4121
1934 Highway 20, Tuscumbia, AL 35674 +1-888-389-4121 ~9.22 miles south of Florence
  • Midscale Highway property
  • Free breakfast
From£59
Very good 4.0 /5 Guest Reviews Call BookMore Details
Best Western Plus Russellville Hotel & Suites : 13770 Highway 43
+1-888-675-2083
13770 Highway 43, Russellville, AL 35653 +1-888-675-2083 ~23.43 miles south of Florence
  • Low Cost Highway property
  • 3 floors in hotel
From£33
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Days Inn by Wyndham Moulton
+1-800-716-8490
12701 Highway 157, Moulton, AL 35650 +1-800-716-8490 ~31.65 miles southeast of Florence
  • Two star hotel
From£44
Average 3.0 /5 Latest Reviews Call BookMore Details
Victorian Inn
+1-800-805-5223
199 County Rd. 180, Iuka, MS 38852 +1-800-805-5223 ~31.99 miles west of Florence
  • 2-star Highway property
  • 2 floors in property
Hampton Inn Pickwick Dam-At Shiloh Falls in Counce
+1-888-965-1860
90 Old South Rd., Counce, TN 38365 +1-888-965-1860 ~34.80 miles west of Florence
  • 3 star Resort hotel
  • Check in: 2:00pm
From£93
Very good 4.0 /5 Reviews Call BookMore Details
Americas Best Value Inn Lawrenceburg in Lawrenceburg
+1-888-788-5576
1940 North Locust Ave. (Highway 43), Lawrenceburg, TN 38464 +1-888-788-5576 ~35.83 miles northeast of Florence
  • Two star property
From£48
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Best Western Plus Lawrenceburg : 1 Western Way
+1-888-897-9207
1 Western Way, Lawrenceburg, TN 38464 +1-888-897-9207 ~36.91 miles northeast of Florence
  • Three Star Highway hotel
  • 64 rooms in hotel
From£53
Very good 4.0 /5 Recent Reviews Call BookMore Details
Holiday Inn Express & Suites Decatur by IHG - Decatur
+1-888-311-4278
2407 Beltline Rd., Decatur, AL 35601 +1-888-311-4278 ~39.67 miles east of Florence
  • Two-star property
  • 18 suites in hotel
From£62
Very good 4.0 /5 Review Score Call BookMore Details
Courtyard by Marriott Decatur - Decatur
+1-888-469-4795
1209 Courtyard Circle, Decatur, AL 35603 +1-888-469-4795 ~39.81 miles east of Florence
  • Mid-scale Suburban hotel
  • Fitness + Health Center
From£44
Very good 4.0 /5 Latest Reviews Call BookMore Details
Residence Inn by Marriott Decatur - Decatur
+1-888-734-9421
2754 North Decatur Rd., Decatur, AL 35603 +1-888-734-9421 ~39.83 miles east of Florence
  • Mid-scale Suburban property
  • 113 rooms in property
From£71
Very good 4.0 /5 Reviews Call BookMore Details
Best Western River City Hotel - Decatur
+1-888-841-5292
1305 Front Ave. Sw, Decatur, AL 35603 +1-888-841-5292 ~39.91 miles east of Florence
  • Mid-scale Highway property
  • 60 rooms in property
From£58
Very good 4.0 /5 Latest Reviews Call BookMore Details
Sleep Inn & Suites Decatur West
+1-888-455-5160
2226 Beltline Rd. Sw, Decatur, AL 35601 +1-888-455-5160 ~40.13 miles east of Florence
  • Two star Suburban property
  • Check-in time: 15:00
From£44
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Spark by Hilton Decatur
+1-888-965-8297
2041 Beltline Rd. Sw, Decatur, AL 35601 +1-888-965-8297 ~40.52 miles east of Florence
  • 3 star Highway property
  • Check-in time: 3:00 PM
From£59
Very good 4.0 /5 Reviews Call BookMore Details
InTown Suites Extended Stay Decatur AL
+1-888-906-6358
2125 Jameson Dr. Sw, Decatur, AL 35603 +1-888-906-6358 ~40.55 miles east of Florence
  • Two-star hotel
  • Hotel has 2 floors
From£35
Very good 4.0 /5 Guest Reviews Call BookMore Details
Quality Inn Decatur River City - Decatur
+1-888-749-6785
2120 Jameson Pl Sw, Decatur, AL 35603 Website +1-888-749-6785 ~40.62 miles east of Florence
  • Economical Highway hotel
  • Gym is available on property
From£37
Average 3.0 /5 Review Score Call BookMore Details
Home2 Suites by Hilton Decatur Ingalls Harbor
+1-888-878-9982
807 Island Way, Decatur, AL 35601 +1-888-878-9982 ~40.87 miles east of Florence
  • Expensive Highway property
  • 8 suites in hotel
From£93
Average 3.0 /5 Recent Reviews Call BookMore Details
Days Inn & Suites by Wyndham Athens Alabama
+1-888-389-4485
1322 Highway 72 East, Athens, AL 35611 +1-888-389-4485 ~41.10 miles east of Florence
  • Low Cost Highway property
  • Comp. Breakfast
From£44
Very good 4.0 /5 Hotel Reviews Call BookMore Details
Comfort Inn & Suites - Decatur
+1-888-389-4121
2212 Danville Rd. Sw, Decatur, AL 35601 +1-888-389-4121 ~41.13 miles east of Florence
  • Economy Suburban hotel
  • Check in: 4pm
From£39
Average 3.0 /5 Review Score Call BookMore Details
Fairfield Inn & Suites Athens I 65 Al
+1-888-675-2083
21282 Athens Limestone Ln, Athens, AL 35613 +1-888-675-2083 ~41.15 miles east of Florence
  • 3-star Highway property
  • 3 floors in hotel
From£59
Average 3.0 /5 Reviews Call BookMore Details
Super 8 by Wyndham Athens
+1-800-716-8490
1325 Highway 72 East, Athens, AL 35611 +1-800-716-8490 ~41.15 miles east of Florence
  • Cheap Highway property
  • Check in time: 01:00PM
From£44
Very good 4.0 /5 Reviews Call BookMore Details
Best Western Athens Inn - Athens
+1-800-805-5223
1329 Us Highway 72 East, Athens, AL 35611 +1-800-805-5223 ~41.22 miles east of Florence
  • Two-star Highway property
  • Hotel has 2 floors
From£32
Very good 4.0 /5 Reviews Call BookMore Details
Holiday Inn Express Hotel & Suites Athens by IHG
+1-888-965-1860
16074 Athens Limestone Blvd., Athens, AL 35611 +1-888-965-1860 ~41.23 miles east of Florence
  • 3 star Highway property
  • 71 rooms in property
From£82
Very good 4.0 /5 Latest Reviews Call BookMore Details
Holiday Inn Express Athens
+1-888-788-5576
16074 Athens Limestone Blvd., Athens, AL 35613 +1-888-788-5576 ~41.26 miles east of Florence
  • Midscale Highway property
  • Free complimentary breakfast
From£59
Average 3.0 /5 Review Score Call BookMore Details
Sleep Inn Athens I-65 in Athens
+1-888-897-9207
1115 Audubon Ln, Athens, AL 35611 +1-888-897-9207 ~41.27 miles east of Florence
  • Affordable Highway hotel
  • Hotel has a green policy Learn more
From£44
Average 3.0 /5 Read Reviews Call BookMore Details
Econo Lodge Athens I-65 - Athens
+1-888-311-4278
1500 Us Highway 72 East, Athens, AL 35611 +1-888-311-4278 ~41.42 miles east of Florence
  • Cheap hotel
  • Check in: 11:00
From£44
Terrible 1.5 /5 Recent Reviews Call BookMore Details
Quality Inn Athens I 65 / Huntsville Area West - Athens
+1-888-469-4795
1488 Thrasher Blvd., Athens, AL 35611 +1-888-469-4795 ~41.45 miles east of Florence
  • Affordable Downtown property
  • Free breakfast available
From£37
Average 3.0 /5 Guest Reviews Call BookMore Details
Travel Inn in Athens
+1-888-734-9421
1218 Kelli Dr., Athens, AL 35613 +1-888-734-9421 ~41.52 miles east of Florence
  • Cheap Highway hotel
  • 61 rooms in hotel
From£29
Very good 4.0 /5 Recent Reviews Call BookMore Details
Newly Renovated Hampton Inn & Suites Athens I 65 Huntsville Area
+1-888-841-5292
1222 Kelli Dr., Athens, AL 35613 +1-888-841-5292 ~41.52 miles east of Florence
  • 3 star Highway hotel
  • 4 floors in hotel
From£66
Very good 4.0 /5 Read Reviews Call BookMore Details
Quality Inn Savannah South in Savannah
+1-888-455-5160
1645 Pickwick St., Savannah, TN 38372 Website +1-888-455-5160 ~41.61 miles northwest of Florence
  • Low priced hotel
  • 2 floors in hotel
From£59
Average 3.0 /5 Reviews Call BookMore Details
The Magnolia Room
+1-888-965-8297
216 Moulton St. East, DECATUR, AL 35601 +1-888-965-8297 ~41.74 miles east of Florence
  • Cheap hotel
From£44
Average 3.0 /5 Latest Reviews Call BookMore Details
Studio 9 Inn & Suites
+1-888-906-6358
440 Johnston St. Se, Decatur, AL 35601 +1-888-906-6358 ~41.82 miles east of Florence
  • 3 star Downtown hotel
  • Hotel has 10 suites
From£21
Average 3.0 /5 Recent Reviews Call BookMore Details
Doubletree by Hilton Decatur Riverfront in Decatur
+1-888-749-6785
1101 6th Ave. Ne, Decatur, AL 35601 +1-888-749-6785 ~41.92 miles east of Florence
  • Affordable Downtown hotel
  • Hotel has an eco-friendly policy Learn more
From£59
Average 3.0 /5 Hotel Reviews Call BookMore Details
Clarion Pointe
+1-888-878-9982
810 6th Ave. Se, Decatur, AL 35601 +1-888-878-9982 ~42.19 miles east of Florence
  • Inexpensive Downtown property
From£44
Average 3.0 /5 Recent Reviews Call BookMore Details

Next: See My Florence Hotels with Pricing

When should you visit Florence, AL?

With its northern location, Florence experiences colder temperatures than many other areas of the South, but it's by no means as chilly as the North or Midwest. However, these mild temperatures make Florence a wonderful place to visit throughout most of the year.

Unlike other cities, the best time to visit Florence is more characterized by what's going on than the weather. During the fall, Florence plays host to the famed Alabama Renaissance Faire, which brings 35,000 people to the city annually. The weather makes this celebration even more enjoyable, with temperatures staying roughly between 60 degrees and 80 degrees. Hotel demand goes up during this time, so if you want a reasonable deal on a hotel, make sure to book well in advance.

Even with the Renaissance Faire, Florence's most popular season is probably in the summer. The Tennessee River attracts tourists from across the South looking for a way to beat the triple-digit temperatures and oppressive humidity. Summer also plays host to the world-famous W.C. Handy Music Festival, which honors the eponymous "Father of the Blues." This is by far the most popular time for visitors, so bookings are essential from Memorial Day through Labor Day.

If you want to get away from the crowds, head to Florence during winter. The temperatures cool down to between the freezing point and the 50s, but snow is a rarity. Guests are few and far between, and the city is surprisingly calm and serene, especially in McFarland Park, which overlooks the river in the heart of the city. Hotel prices are at their lowest, so if you want to snag a deal, this is the best season.

With spring, the city comes alive with blooming flowers, trees, and shrubs. This is the ideal time to saunter through the city's many parks, which dot the landscape and are only a short walk away from anywhere in town. Temperatures can range from chilly to warm during this time, so packing a pair of shorts and a jacket should work to your advantage. You can usually find some solid rates on the accommodation of your choice.

What are the best hotel discounts in Florence, AL?

If you're searching for a way to save money on your trip to Florence, don't miss out on the many hotels that offer substantial discounts. Military members and government personnel will get discounts on their rooms at the Marriott Shoals Hotel & Spa. Choose from a room with a king bed or two queen beds with your choice of view or a suite. Rooms feature cable television, free wireless internet, a minifridge, and daily housekeeping. You can also treat yourself to services at the on-site spa.

What are the value hotel options in Florence, AL?

When you want top-notch accommodation without the exorbitant price, head to the Hampton Inn & Suites. At this hotel, you can get affordable accommodation with all the extras. Select from configurations such as a king room, queen room, or two queens. Upgrade to a suite to enjoy an in-room Jacuzzi. All rooms have a ton of nice amenities such as a flat-screen television with cable programming, a refrigerator, a microwave, and a work desk. Business travelers will love the 24-hour business center as well as the express check-in and check-out, which lets you always stay on track.

Guests have plenty of options at the hotel during the day. Splash away in the outdoor pool, grab a quick workout at the fitness center, eat a meal at the restaurant, or have a few cocktails with friends at the bar and lounge. Don't forget to fuel up for your day every morning from 6 a.m. to 10 a.m. with the all-you-can-eat, complimentary hot/cold buffet breakfast.

What are the top attractions and destinations in Florence, AL?

You can't go to Alabama's Renaissance City without going to the festival that gives the city its nickname. Started in 1987, the Alabama Renaissance Faire is the largest festival of its kind in the state, and it's one of the most popular in Northwest Alabama.

It takes place annually on the fourth weekend of October, taking advantage of the beautiful color changes of the foliage and the weather that's neither too hot nor too cold. If you have the chance, get to Florence the week before the festival to take part in the Renaissance Feast, which has delicious suckling pig, pies, and more.

Taking place over 10 days in July, the W.C. Handy Music Festival is one of the most well-attended blues festivals in the South. With several stages and the country's most talented blues artists, it's a must-see, must-hear for fans of the genre. You can't go anywhere in the city during this time without hearing blues, jazz, and gospel music, from the streets of downtown to the banks of the Tennessee River. It has over 200 events that include art exhibitions, athletic events, and everything in between.

If you're a lover of architecture, you can't afford to miss the Rosenbaum House in Florence. One of just a handful of homes in the South designed by Frank Lloyd Wright, the Rosenbaum House is often regarded as one of his finest works, showcasing his self-titled Usonian architecture.

The idea behind this type of architecture was to create middle-class homes that provided practicality and functionality while also combining flowing rooms, natural lighting, and other aspects that were tailored to the client. The home is open for guided tours Tuesday through Sunday, but it does require reservations for large groups.

Whatever your reason for coming to Florence, you're sure to find the right accommodation, whether it's a budget-friendly hotel on the outskirts of town or a mid-range option in the heart of the city. Book your room today so you can start to plan the trip of a lifetime to one of the South's lesser known gems.

Recent traveler reviews of Florence, AL

Below are reviews of the city of Florence, AL from an actual visitor's perspective.

"I love coming back home for visits"
Score 5.0 / 5

Robert B., from 28-Nov-2025
"Florence was very nice to visit"
Score 4.0 / 5

Florence was very nice to visit. The staff at the hotel nice. The restaurants in the area were very nice and the staff were very nice

Tim T., from 06-Nov-2025
"Cute downtown with great restaurants"
Score 4.0 / 5

Emily H., from 26-Oct-2025
"Wonderful!"
Score 4.0 / 5

Florence and Sheffield are wonderful. We had a great time at Jacks and the other places we had brunch.

Marsha U., from 16-Sep-2025
"Restaurants, music and water activities"
Score 5.0 / 5

Williams B., from 14-Sep-2025
"Lovely!"
Score 4.0 / 5

Lovely!

Gail L., from 04-Sep-2025
"A lot of shopping centers plus close to the river"
Score 4.0 / 5

Anthony J., from 25-Aug-2025
"Great Place"
Score 4.0 / 5

We loved it! Everyone was so nice. Reminded us of home! I wouldn't mind moving here.

Avery K., from 23-Aug-2025
"Food and Sportsplex!"
Score 4.0 / 5

Food and Sportsplex!

Gina R., from 13-Aug-2025
"The city has great, well maintained parks. "
Score 4.0 / 5

The city has great, well maintained parks.

Beatrice S., from 12-Aug-2025
"Great Food"
Score 4.0 / 5

Food

Terry L., from 20-May-2025
"Good eating and shopping!"
Score 4.0 / 5

Good eating and shopping!

Alanda K., from 17-Mar-2025
"Very nice city with lots to do!"
Score 4.0 / 5

Very nice city with lots to do!

Pamela K., from 03-Mar-2025
"Great Downtown!"
Score 5.0 / 5

Great downtown!

Gerard N., from 19-Jan-2025
"Great restaurants!"
Score 4.0 / 5

Great restaurants!

Kathryn D., from 18-Sep-2024
"Shopping!"
Score 5.0 / 5

Shopping!

Perry H., from 17-Aug-2024
"Shopping!"
Score 5.0 / 5

Shopping!

Perry H., from 17-Aug-2024
"River was beautiful and fun for the kids!"
Score 5.0 / 5

The city of Florence was great. River was beautiful and fun for the kids!

Brett M., from 14-Aug-2024
"Awesome parks, fishing, baseball!"
Score 4.0 / 5

Beautiful city, we had a great time. The parks were awesome and the boys did a ton of fishing along with all the baseball.

Robert D., from 11-Aug-2024
"Restaurants and superior sports facilities!"
Score 4.0 / 5

Restaurants and superior sports facilities!

Marissa O., from 10-Aug-2024
"Lovely Downtonw"
Score 4.0 / 5

Downtown was very lovely and the people were friendly.

Meghan O., from 09-Aug-2024
"Very Nice Town"
Score 4.0 / 5

Florence is a very nice town that has stayed true to its roots. Would happily visit here again.

Scott W., from 07-Aug-2024
"Florence Sportsplex is amazing!"
Score 4.0 / 5

Florence Sportsplex is amazing!

Callee C., from 07-Aug-2024
"Excellent softball and baseball fields."
Score 4.0 / 5

The softball and baseball fields were some of the best out there!

Henry D., from 01-Aug-2024
"Handy to Stores & Restaurants"
Score 5.0 / 5

Close to family in Killen; had stores and restaurants handy.

Marsha B., from 26-Jun-2024
"Lovely Town"
Score 5.0 / 5

Florence is a lovely town.

Ashley D., from 11-Mar-2024
"Beautiful Place with Great Restaurants"
Score 5.0 / 5

Bridge lookout is beautiful, Red Lobster and Texas Roadhouse had great food and service.

Angie A., from 10-Mar-2024
"Very convenient to Sheffield and Muscle Shoals"
Score 5.0 / 5

Very convenient to Sheffield and Muscle Shoals. Easy access to good restaurants. The people! Everyone was so friendly and kind.

Patricia C., from 17-Jan-2024
"WC Handy Museum, Recording Studios & Great Food"
Score 5.0 / 5

People in Florence were so friendly. We enjoyed the WC Handy Museum as well as a tour of several recording studios. Great food around here too!

Patricia C., from 15-Jan-2024
"Fun Dining & Entertainment!"
Score 5.0 / 5

Lots of fun dining and entertainment options in a safe, walkable area!

Russ M., from 23-Dec-2023
"Many Restaurants!"
Score 4.0 / 5

Many restaurants to choose from.

Nancy C., from 25-Oct-2023
"Great Downtown & Restaurants"
Score 4.0 / 5

Fun, pretty and walkable downtown. Yummy food at Big Bad Breakfast, walked around UNA and partied at my niece's wedding.

Jamie W., from 19-Sep-2023
"Nice Shopping Area"
Score 4.0 / 5

Florence has a nice shopping area.

Cassie A., from 06-Jul-2023
"Very Historic!"
Score 5.0 / 5

Very historic!

Anthony G., from 15-Apr-2023
"Great eateries & interesting shops."
Score 4.0 / 5

Florence had great eateries and interesting shops.

Ron S., from 10-Apr-2023
"A Vibrant Downtown!"
Score 4.0 / 5

Seeing a vibrant downtown was so refreshing. Beats the heck out of your stereotype malls and strip shopping centers.

Joyce M., from 22-Jan-2023
"Quaint beautiful city!"
Score 5.0 / 5

Florence is a beautiful small city with the Tennessee River on the south and a quaint downtown. The restaurants are delicious and plenty of music inspires activities.

Charles F., from 09-Jul-2022
"The Avalon Social"
Score 4.0 / 5

The Avalon Social was perfect for our son's rehearsal dinner. The owners and staff went out of their way to welcome us. Kayla and Moses were so attentive. Kayla even went and picked up our desserts since we weren't familiar with the area. Moses made sure that everything was gluten free for our new daughter since she has celiac disease. We were relieved to know that she was able to eat everything and enjoy the evening.

Dawn W., from 04-Jun-2022
"Near many restaurants and bowling alley."
Score 5.0 / 5

Very close to a lot of restaurants and close to the bowling alley.

Sabrina C., from 27-Mar-2022
"Very Nice"
Score 5.0 / 5

It was a great place.

Kaye G., from 28-Oct-2019
"Wonderful"
Score 4.0 / 5

Florence has a terrific and vibrant downtown—cute as a button with lots of great shops and restaurants. We particularly liked Big Bad Breakfast and the legendary Flobama for Karaeoki.

Diane C., from 22-Oct-2019
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